Job Detail

Senior Marketing Manager (Remote)

  • Job typeJob type: Remote
  • Job DurationMore than 06 months
  • Project LevelMedium Level
  • Project deadlineExpired

Project detail

We are looking for a Senior Marketing Manager to join their growing B2B web analytics company. If you have plenty of hands-on experience with experimenting, measuring, creating great marketing campaigns – we are interested in talking to you!

Responsibilities:

    • Evaluate and execute the product led growth strategy across all marketing channels
    • Allocate budget to high impact acquisition channels.
    • Build, lead and manage our marketing team
    • Identify high impact opportunities to grow our website traffic and increase our funnel conversions
    • Manage the matomo Wordpress site content including building web pages, landing pages and blog posts
    • Utilise digital marketing and social media to deliver into content into market to generate leads from target buyer personas
    • Regular reporting and analysis to identify problems and opportunities for improvements
    • Do market research, forecasts and competitive analyses
    • You must have strong attention to detail for reviewing other team members’ work
    • You will need to be hands-on for creating effective product content which articulates the benefits and value of our product offerings – this can include website copy, blog posts, newsletters, product videos, case studies, white paper, sales enablement documentation
    • Work with the other teams to reduce churn, improve onboarding, and identify how to increase engagement for customers within our products

 

The successful applicant with have all / most of these:

    • A minimum of 5 years experience in a Marketing Manager role or CMO role in a technology (or comparable) environment
    • Solid knowledge and experience using website analytics tools (e.g., Google Analytics, Matomo…)
    • Ability to build, guide and mentor a team
    • Excellent verbal and written communication skills in English
    • Excellent copywriting skills
    • Up-to-date with the latest trends and best practices in online marketing and measurement
    • Self-motivation, passion for what you do and you strive for results.
    • Must be comfortable working in a 100% remote, global and agile environment
    • Ability to work independently
    • Strong computer skills
    • An understanding of GDPR, CCPA and other online privacy laws is a bonus

 

    What we  offer:

        • A rewarding salary
        • A good work/life balance
        • Remote work
        • Flexible hours
        • A huge “playground” to grow your skillset
        • Immediate impact

       

      • Timezone must have at least 5 hours in common with New Zealand timezone (UTC+12)

      Languages required

      Freelancer type required for this project